Corporate Writing, IR, & PR

Natasha has ghostwritten for CEOs, thought leaders, and very bright people with expertise in highly specialized areas of practice including financial and cloud-enabled technology. Most of her corporate work cannot be shared. Her are some samples of work she’s written under her own name or that has been published or shared in the public domain. For more information on her vast experience, or to retain her writing, editing, and ghostwriting services, contact her.

Indonesia HNWIs Require Specialized Investment Portfolios: How Societe Generale Private Banking Serves Diverse Needs Of Region’s Emerging Elite

Indonesia has the largest and one of the most promising economies in Southeast Asia, and grew by 6.5% in 2011—the strongest performance since 1996. The trend is expected to continue with robust domestic demand coming from a growing middle-income group. The region has largely avoided the repercussions of the global financial crisis and ongoing debt woes. But Indonesia’s high-net-worth individuals (HNWIs) must still navigate volatile markets while protecting their family fortunes. This demographic seeks solutions from bankers who understand and respect their unique needs, both domestically and internationally. (Read Full Article)

Opportunity In Euro Zone Banks And Insurers Buoyed By Solvency II, Ask The Expert: An Interview With Claudia Panseri, Global Equity Strategist At Societe Generale Private Banking

Following the European Central Bank’s (ECB) unveiling of a bond-buying program to safeguard the euro in September, many banks are now expected to withstand the euro zone crisis that emerged from Greece nearly three years ago. Risks are tamed as Greece steadily undergoes its bailout and Spain is expected to embrace the ECB’s offer for assistance. Set for implementation in January 2014, Solvency II, the largest-ever change to European insurance solvency regulations, is improving the credit quality of the euro zone financial sector, thus making subordinated debt investment more appealing.  (Read Full Article) 

Sustained Low Interest Rates Demand New Strategy: Ask The Expert, An Interview With Mourtaza Asad-Syed, Head Of Thematic And Tactical Investments For Societe Generale Private Banking, And Bertrand Durnez, Head Of Fixed Income For Societe Generale Private Banking Luxe

The ongoing financial crisis and economic uncertainty have decreased risk appetites as investors seek more control over their assets. But many are too concerned with liquidity and are spurning potential superior returns over time. Societe Generale’s Mourtaza Asad-Syed and Bertrand Durnez offer guidance on how private investors can change their investment behavior to preserve capital amid very low interest rates.  (Read Full Article)

White Paper: 7 Signs You Have Outgrown Your Treasury Management System 

Seismic shifts in global regulation and a more complex banking landscape are leaving treasurers vulnerable. Legacy treasury management systems cannot meet increasing national and cross-border demands, or provide the real-time decision support tools needed to optimally monitor and control risk. No longer is it adequate to simply manage cash and capital; the treasury management systems of today must encompass critical enterprise-wide risk functions, such as funding, liquidity, ALM and portfolio management. The stakes are high. As banks expand their regional and global footprint, they are facing increasingly diverse challenges. Regulatory compliance, the growing use of derivatives, and more sophisticated risk management and reporting are placing higher demands on technology. (Read Full Paper)